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I think you're over thinking how it will confuse people even more.

Surfers/readers won't really notice unless it is just that awful.

Serious online personalities will still use YouTube and link in.

Casual uploaders or Reddit-only sorts won't have to click away and deal with some other system and its rules as well as Reddit's.



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That's gonna freak out the masses and cause all kinds of headaches for smaller homespun websites.

Yeah, for the worse.

We will have a ton of bullshit at scale. And the web will be done for.


What effect will this have on the web, for somebody out of the loop?

It will be much easier to get a memorable URL. I don't think that makes that web a mess. We might even be spared the future clikkr.o.us's of the world.

Just imagining what will happen when all the Youtube commenters start posting to G+ boggles the mind.

YouTube will probably be fine, like others have commented.

I'm more concerned about geo blocking by smaller sites. Especially GitHub. It will probably also mean the end of EU access to Reddit.

Basically every smaller site that allows upload of user content will face 1) dealing with legal uncertainty 2) buy content screening packages from Google, Microsoft etc. or 3) give usage statistics a hard look and implement geo blocking.


I think they are going to be for an - unpleasant - surprise if this hits mainstream. And not on account of having too little bandwidth but because people will most likely think it is fun to expose themselves.

unless it will be followed with an article that presents the distribution of the number of clicks per user on the link till understanding the joke/giving up.

They will probably deprecate the old ones and merge everything in youtube (which would make sense).

The plus side to this is that it’ll kill (some) off-platform link sharing, which kills the “drive traffic to make money” strategy, which may reduce the amount of outrage porn circulating in the English-speaking world.

Best of luck to the Aussies, and maybe we’ll catch up sooner or later.


Curious which impact this will have on the web-crawler. Will they ignore it? Will they push it, as they have subscribed themselves to the feed? Or will they experience a divide by zero-situation and go bonkers?

definitely not looking good. most of the people won't bother turning of the web history and will start hitting +1 like hell, and that would lead to the search results s personal that any variety would vanish. Anyone wondered how bad impact it would have on discovering new stuff? I mean, aren't we gonna start getting the same recommendation over and over? I mean, like, I read seomoz site a lot, and now, every single banner populated site I visit shows me smiley Rand's face :) I mean, I like the guy, and stuff he does, but, you get the point...

Honestly, the web is confusing enough as it is. Something like this will scare people like my parents.

I don't think that effect will persist, and before long it'll be about as impressive as using a "meme generator" site. Already heading that way in some settings, as far as I can tell.

I'm already dreading all the SEO spam it will lead to.

This will either be really good by forcing people to run their own sites (the web is a giant social network naturally) or will kill the meme culture.

Is this going to break the internet or what?

I wish, but knowing the general public they’ll just see this as yet another screen to click through to get their daily dose of bullshit memes, game invitations from their “friends” and other bullshit.

Let me guess, they'll do it with a total lack of transparency and accountability, e.g. https://www.youtube.com/watch?v=QzlPhxf4Rd0 ?
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