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Videos encode way more information than a snippet of text.

If anything, social media is moving the opposite way, where people are requiring more stimulation and information.



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Videos are far less useful than text.

I don't get the point of videos here, it doesn't seem to bring much benefit and text would be much faster to read..

text is for learning, video is for entertainment, the problem is that people are confused about what they are doing

I prefer text too but I feel like that's mostly because the videos are not information dense on purpose. They expand to whatever the youtube algorithm prefers at the time, which is about 10 minutes now. Ironically, tiktoks are more information dense but the search is completely useless.

I think video takes longer to consume information versus text. Or maybe I am just a fast reader...

I'm amused seeing these binary words-are-better/video-is-better anecdotes.

It depends on the context, the people creating the content and the people consuming the content. Sometimes video is better, sometimes text is better. It just depends.


I also think its much faster to get information back out of text than it is to watch a video.

You're assuming that speed of consuming information is the goal. Plenty of people prefer videos over text because it communicates emotions and feelings better. Others remember more from people talking to them versus reading text on a page.

It is more that these days everything is a video. Even things that should be two to three paragraphs of text or maybe a picture or two.

Agreed, I hate this trend. So many websites are now opting for video over written content. I can skim an article / blog post and glean most of the salient points. Video makes that impossible.

1. If video is superior to text to convey information, why isn't this article a video?

2. They mention that text is declining year over year... I don't think they can expect this trend to entirely phase out text... seems like more users are gaining the ability to post videos and images (increasing smartphone ownership and better access to mobile data) and utilising it in addition to text.

3. Facebook is pushing towards video because prefacing videos with an ad is acceptable whereas the same cannot be done with text or images.


.. but I see this trend toward video when text would suffice as evidence of a societal lack of good (writing) education

Think it's because there's so much written information now, I can't even read 1% of the stuff I want to. After reading "all day", good videos, e.g. talks, are refreshing.


Why a video instead of text + photos?

You're not the only one, but videos actually have higher engagement across the board.

A lot of us prefer to read. Most don't however.


Not only that, but video uses far more data than text, which is terrible for mobile data users.

This is one reason I find videos for purely informational content are often frustrating. It'd often be so much faster to just read text.

> Twitter began investing heavily in video, aiming to draw a more mainstream set of users and premium advertising deals

What's with this whole "pivot to video" trend among websites?

Why is it preferred to text which is probably easier to write, needs less network and is more accessible than a large number of videos (which don't have captions)?


Agreed wholeheartedly. It’s something that has been bugging me for a while. I can consume information maybe 3-5x faster (or more?) via text vs video but every trend I can see points to video being the preferred medium for Gen Z.

Is it because they’re “video native” and know how to navigate it better? Surely they’re not sitting through 2 minutes introductions. Do they inherently understand how to return to the important parts of a video for future reference? My brain just does not operate like theirs, it seems.


Can the person who posted this please provide a text summary here in the contents?

Most people aren't going to spend 10 minutes watching a video to determine whether it's even worth watching in the first place.

Text is WAY more efficient at communicating content like this.

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