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Maybe Lucid will an advert that deliberately makes Teslas stop in front of it.


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Sort of tangentially, it would be tragically hilarious if public self-driving or car-sharing car eco-systems won't succeed because of the ever encroaching advertising/salesman.

You know you're onto something when you're making private car ownership appealing to a public transport advocate.

/no one mention the dystopia where i can't block out ads, pitches and sales from my own private vehicle/house :P


> receive ads to show you

I'm just envisioning a scenario where the car automatically pulls to the side of the highway, locks the doors and dishes you with a 15 second ad, and then the doors unlock and the journey resumes as normal.


What will probably happen is that you get a transparent car and advertisements on the inside of the tube.

The marketing video will likely be the opposite, much like the recent batch of car ads that show crash avoidance.

Or the car will take a detour past certain billboards

And maybe in a few years they'll find a way to shove ads in your face while stopped at a light.

That could cause accidents! I hope they're at least relevant ads for auto and life insurance, tow trucks, chiropractors, tombstones, etc.

I'm an accelerationist when it comes to advertising, so this can't happen fast enough. The ad "targeting" will be even shittier than it is now! This van only has ten when consumers revolt.

Wow. We are really moving into a sad future where we will be watched and advertised to all the time. I guess self driving cars will also have an ad screen you probably can turn off for a premium.

This will become much more a thing when cars drive themselves. Now your attention is freed up to watch ads!

Just wait (a few years, perhaps) until you buy or rent that sweet new self-driving car and try to get out of town for some rest and relaxation... you turned off the radio, but that doesn't matter, because Big G uses the windshield as a billboard looming into your personal space, beaming ads to the most captive audience that exists.

I predict that if this ever starts getting deployed, some truck owners will repurpose them to display advertisements.

Next it will be, "watch 30 seconds of this ad to unlock your brakes."

Plan is to project the ads onto the windscreen of your car - since its driverless you don't need to see out of it anymore. ;-)

"The car is literally driving itself" as on-screen text in one of the advertisements

I hope this style of advertisement becomes the next generation of the age-old "I MUST BE CRAZY TO BE OFFERING THESE DEALS" that car salesmen have made popular.

"OUR ROBOTS ARE MALFUNCTIONING AND OFFERING CUHRAAAAZY DEALS"


Good point. What are people going to do when they’re sitting in their autonomous vehicles? Probably a great time to display an ad for the week’s best selling AR game.

"Please focus your eyes on the advertisement in order for the vehicle to continue on the trip"

They already do this; it's roughly in the form of: "take a left at sunset boulevard, right past the jack in the box".

I suspected it was a paid ad, but never knew for sure

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