It’s fair use though. You would have an extremely difficult time arguing that a piece of generated art for just yourself passes muster on:
> the effect of the use upon the potential market for or value of the copyrighted work.
Because the effect of the use on potential market is just 1 sale and it’s not even clear that there’s a diminishing impact on the actual rights holder for that guy.
A statement like: "We are outraged by this behavior. People must understand what is right and wrong. Stealing material like this on the internet is a threat to economies worldwide" should make it clear that they are joking.
They even have a Kopimi-symbol (http://www.kopimi.com/kopimi) on the site, making it clear that they encourage copying.
it's so easy to mitigate, though, that the fact that one doesn't sorta implies that one might want randos from the internet to use one's resources to view this image.
it's not theft if you leave it out for everyone to use.
I hate Facebook just as much as the next guy, but linking to other websites should not be seen as copyright infringement. It is the essence of the web.
I live from my website. Stolen content uses my labour but routes its fruits to someone else who adds no value. I'm competing against copies of my own work.
Worst of all, the lazily copied versions of my work introduce serious errors because the authors don't know what they're talking about.
Oh and some copies are used for phishing scams, so that's another concern.
For me, the really objectionable part isn't the "thievery", it's the sloppiness of it.
Anyone with half a clue knows that if you're copying HTML:(a) you'd better redact any references to the original source, (b) you ought to change the class names, and (c) you sure as shit better not link to resources on the owner's servers. After all, most HTML/CSS is borderline protectable under copyright in the first place.
P.S. If you're copy/pasting HTML/CSS, you're pretty terrible at web design. Anyone with even the slightest facility in web design could whip up a clone of the 37Signals landing page in an evening without doing more than sneaking a peek at the source.
Reading https://www.salon.com/2011/06/21/spamazon/, it seems having lots of scammy, poorly formatted copied content isn’t a recent problem. What may be new is that this takes copyrighted material.
https://xkcd.com/538/
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