It isn't about what they are willing to pay for, it is about how much they are willing to pay for it.
A "realistic-sounding, 80% correct version of an expert opinion" only costs US$20/month–and if you are willing to compromise a bit on correctness and/or privacy, you can even get it for free. No way you are getting a real expert at that price.
Whereas, pool $20/month across millions of subscribers, and suddenly you have enough money – and, more importantly, future revenue growth prospects with which to convince investors to give you even more money – to afford roomfuls of real experts to try to get that "80% correct" percentage higher.
From 1913 to 2014, $0.02 cents inflated to $0.48 cents. At that rate, wouldn't it be over 100 years before reaching $10? In which case, in 2014 he'd have to share 20.83 opinions per session to justify the cost.
The consultation would likely be free, but if she wanted them to do anything it would be a few thousand to retain them. Maybe that's a good chunk of change for her?
It's nowhere near thousands. It's usually like a hundred bucks. E.g. I've had friends do one from Chris Hansen as a joke for a large age-gap couple in our group, for the cost of $50.
often much more than thousands -- I've personally spent $12k in strike price alone, not to mention the potential tax implications which can be ruinous if you aren't careful
Oh, probably more. How much does human interest cost? This has captured quite a few people's attention, especially considering it's catching people not in mathematics.
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