It has absolutely gotten out of hand lately. 2 sponsored product, 3 regular listed, 2 sponsored product, continued perpetually. Walmart has been pulling the same stuff lately and it’s infuriating.
So much this. It’s embarrassing to see otherwise quality-products forced to prostitute themselves to the god of ads. For example, I enjoy Brooklyn 99 like the next guy, but the way their writing bends towards lame product-placement every other episode is really jarring.
I have no doubt that this sort of thing will happen for real within a year or two. It's the ultimate form of product placement and I hope it gets regulated out of existence before it takes root. At a minimum any such advertisement should be clearly marked as such.
Unfortunately, the repetition is probably intentional. It's like the old idea of constantly playing the company jingle. They hope to bludgeon the product into your brain through brute force.
I'm sure it raises "brand awareness" measurements, at the cost of making people hate them.
It's not the same thing, product placement is paid for by the brand. And it's upsetting because it's deceitful - designed to appear to be something other than it is, legitimate use.
Especially bad when they make a character say or do something that doesn’t fit with their persona to shoehorn mention of a brand.
Maybe it’s me getting older, but I can’t help but notice product placement, speeding up of shows, Netflix doing the opposite by stretching out shows with useless filler scenes, story arcs introducing unnecessary and tacked on side plots to increase # of seasons, extra sexual and gore content to shock.
It really ruins watching media for me. The last one I really liked was Breaking Bad I think.
This is so prevalent already. Brands disguised as users posting "content" that is mostly just an advert for their brand.
It has got to the point where any time someone posts something that seems to too clearly show a brand name or speaks too highly of a product I suspect its the PR people at work and I downvote it.
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