but still, given the size of Toyota and GM that’s remarkable volume. certainly firmly in the mass manufacturing territory. and then you look at their upcoming additional production capacity - this is still not their end game.
Toyota just posted 11 million plus cars sold in a year- highest ever by an auto maker. Peak modern engineering, producing complex machines that just work, at massive scale.
Cautionary tale? Some excerpts from Toyota's press page[0]
- Toyota is projected to be the number one retail brand for the 12th consecutive year
- Electrified vehicle sales – battery, hybrids, plug-ins and fuel cells – surge 30 percent and make up nearly one-third of total sales volume
- Projected to be the number one seller of passenger vehicles for the 12th consecutive year, and 20 of the last 21 years
- 2023 electrified vehicles sales of 565,800 represent 29.3 percent of total sales volume
- Corolla projected to be the number one compact car in America
- RAV4 best-selling SUV in the U.S. for 7th consecutive year
You can also just look at Toyota stock killing it vs SPY[1] over the past year
Small correction Ford sold 4.4M vehicles worldwide in 2023. The 2M number is just for the United States. But Toyota absolutely crushes the competition with 11.2M sold last year.
reply