And they still would have lost to Amazon as they would have priced it such that no one except the government and extra large companies could pay the bill.
Yea but they could afford it, ethically that sucks but they still had the money to spend.
Have you ever wanted to buy something small and literally didn't have the money in your account? This is how a huge number of people live, every day, day to day. Those people will never have access to micropayment content, because they can't afford it.
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