Both high burst scale after Super Bowl ads and long running massively multiplayer games.
I am not saying that building services that operate at a massive scale is easy, but there is a wealth of talent and tools out there to help you achieve it.
The fact that all of snapchats infrastructure is provided as a service makes my point for me.
Excuse me for being blunt, but this to me seems like a statement someone would make who has never worked at this scale.
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