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80% to the author is a hell of a lot better deal than any traditional corporation will give.


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Technically, it's 80% of the 70% Google leaves publishers after taking its cut.

80% of all income. They could do adsense themselves, so the assumption is that we'd do more for them.

Yes, but at the traditional corporation it'll be a smaller percentage of a much bigger pie.

No, at a traditional corporation the author draws a fixed salary no matter how big the pie gets.

Sure, but so far that fixed salary has been a lot more than what a writer online would be getting if paid as a percentage.

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