>1. Phones have a specific purpose, which for most people is the ability to make phone calls, send and receive text messages and use maps. I would guess that these are the three biggest uses of smartphones (but it is only a guess).
People who buy phones with a specific purpose buy dumbphones. The average iOS user has 50 apps on them nowadays. You've narrowed the use case too much.
That's also the appeal of the Apple brand to consumers: Buy it today, who knows what else you'll be using it for tomorrow?
With iMessage, a lot of people paying AT&T for unlimited texting are going to be dropping those plans. In theory, if all your friends have iPhones and will only have iPhones, you never need to pay for a text message plan on top of your data plan.
>Tablets are a different beast. There is much less inbuilt and obvious functionality. Apple has a vision of what the use case for this. I don't think anyone else really does (yet).
They really don't, and they're not marketing tablets to consumers intelligently at all. Regular consumers don't care about Flash. Heck, that holy war is pointless even among geeks. What consumers want is an easy way to view the view on the web: be it native apps or a flash plug in. They don't care about HOW. They just care that they can' Most consumers don't see the iPad as "crippled without Flash" because something like 80% of the video on the web is accessible through Apps. (Whereas I don't believe any of the Android Tablets have Netflix).
Netflix is trying hard to replace cable for consumers. For me, a device not having a netflix tie in is a dealbreaker.
People who buy phones with a specific purpose buy dumbphones. The average iOS user has 50 apps on them nowadays. You've narrowed the use case too much.
That's also the appeal of the Apple brand to consumers: Buy it today, who knows what else you'll be using it for tomorrow?
With iMessage, a lot of people paying AT&T for unlimited texting are going to be dropping those plans. In theory, if all your friends have iPhones and will only have iPhones, you never need to pay for a text message plan on top of your data plan.
>Tablets are a different beast. There is much less inbuilt and obvious functionality. Apple has a vision of what the use case for this. I don't think anyone else really does (yet).
They really don't, and they're not marketing tablets to consumers intelligently at all. Regular consumers don't care about Flash. Heck, that holy war is pointless even among geeks. What consumers want is an easy way to view the view on the web: be it native apps or a flash plug in. They don't care about HOW. They just care that they can' Most consumers don't see the iPad as "crippled without Flash" because something like 80% of the video on the web is accessible through Apps. (Whereas I don't believe any of the Android Tablets have Netflix).
Netflix is trying hard to replace cable for consumers. For me, a device not having a netflix tie in is a dealbreaker.
They still have ways to go.
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