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I said the same thing earlier this week about Klarna's announcement. For those not in the know, it's called BLUF - https://hbr.org/2016/11/how-to-write-email-with-military-pre...

Don't waste people's time by burying the most important information. You can receive a longform explanation, but not at the expense of comprehension or speed of delivery.



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BLUF - bottom line up front. Love it!

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