A fantastic idea with lots of opportunities to upsell. For consumers:
* Pay an extra $n to receive the prints without ads.
* Pay an extra $n to add an invitation/birthday greeting/etc. to the back of the photos.
* Pay an extra $n to upload the mailing addresses of m contacts and we'll mail the photos to them.
* Pay an extra $n and we'll send you a framed copy of the photo.
etc.
For advertisers, price can go up as:
* the customer targeting gets more specific.
* the size/quality of ad improves
etc.
Now they just need to get everybody using it...
(edit: formatting)
(edit: Killer quote about another business, Sincerely, that did something similar and then was bought by Provide Commerce:
"The Sincerely suite of applications was approaching 3.5 million registered users at the time of the acquisition, and had seen 6.5 million app downloads. It had also shipped products to over 1% of American households (1.5 million unique households. http://techcrunch.com/2013/11/07/provide-commerce-acquires-m...
My point is that there is a market there.)
For advertisers, price can go up as:
etc.Now they just need to get everybody using it...
(edit: formatting)
(edit: Killer quote about another business, Sincerely, that did something similar and then was bought by Provide Commerce: "The Sincerely suite of applications was approaching 3.5 million registered users at the time of the acquisition, and had seen 6.5 million app downloads. It had also shipped products to over 1% of American households (1.5 million unique households. http://techcrunch.com/2013/11/07/provide-commerce-acquires-m... My point is that there is a market there.)
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