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user: Alex3917 (* users last updated on 10/04/2024)
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created: 2007-02-23 16:44:36
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count: 8891
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Comment count: 8285
Submission count: 606
Submission Points: 10144
about: Co-founder @ FWD:Everyone (www.fwdeveryone.com)

https://alexkrupp.typepad.com

https://twitter.com/alexkrupp

alex.krupp@gmail.com

[ my public key: https://keybase.io/alex3917; my proof: https://keybase.io/alex3917/sigs/fCFh_z2Dnx_9agwhK41ieQePaxwifpCJ9zpwDbWrTD4 ]



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I support this suggestion. I have a bunch of problems I'd like people to solve that might potentially make a great startup for someone.

I'd like a way to differentiate the startup tips from other discussion topics. I am really interesting in participating in the community, but I don't want to have to wade through stuff I've already read in my RSS reader. Already the front page is filled with mostly stuff I've already read, which is drowning out potentially interesting discussions.

The best things I've learned from previous startup attempts is how to tell good product ideas from bad ones, and the difference between a good product and a good company. The bad news is that now I've weeded out all my own ideas.

I guess I won't be applying this summer.


I'm halfway through reading this book right now. Honestly it's not that good, I wouldn't recommend it. The video might be good though.

Definitely true. I think it's a combination of your friends losing respect for you for "dropping out," combined with the feeling of smugness that comes from the same.

Exactly. Some of the scientific studies are interesting, but it's not anything that you wouldn't know already after reading Emotional Intelligence and other similar books. Yes, choosing from twenty different types of toothpaste may be a pain, but that's hardly a good reason to adopt a religion to artificially limit your choice.

Don't do an identity startup. Even if you know the solution to the problem. In fact, especially if you know the solution to the problem.

The fact is, 99% of Internet users don't know they have an identity problem. And no matter how much they do, nothing you can do will convince them of this. Better to wait another five years and then tackle the problem. No one else will have solved it by then, trust me.


completely off topic, but here are Fred Wilson's top CD picks for 2006:

http://www.squidoo.com/fredsmusic/

(If you read his blog, you know that it's half music and half venture capital stuff)


See also The Bootstrapper's Bible by Seth Godin. Seth has a much better explanation of the benefits of bootstrapping than anything else I've seen. The eBook version is only three bucks on Amazon too.

You know your country doesn't have many role models when Alex Tew is considered the poster child for a successful Internet entrepreneur.

That is actually what a guy I know from Wilson Sonsini says: Sell the product, design the product, build the product.

I think it is the best strategy provided that A) you are targeting businesses B) your software fills a need of a very specific niche.

Regardless of whether you literally sell the product first though, I think it's good to at least think about the process in that order.


Use your customers as references. If you don't have customers, use the people who said they'd probably buy your product if it existed.

Also, you aren't going to get 250k without at the very least a bunch of informal advisors, so list those people too.


Can you change the CSS so that the links that have already been visited turn a different color?

>Joi Ito, founder of Neoteny, a venture firm, and former chair of Infoseek Japan, has joined a group of technologists advising Dean ... I contact him to ask if he tihnks there's a difference between an emergent leader and an old-fashioned political opportunist. What does it take to lead a smart mob? Ito e-mails back an odd metaphor: "You're not a leader, you're a place. You're like a park or a garden. If it's comfortable and cool, people are attracted. Deanspace is not really about Dean. It's about us."

Facebook is a place. Think of it like Manhattan. What creates value isn't the population (the users). Nor is it the buildings (the technology). What creates value is the emergent social interactions and the culture that occur there. To put it in geek terms, it's not the instances of people, but rather what goes on in the interstices between them.

To quote Howard Rheingold, "The 'killer app' of tomorrow won't be software or hardware devices, but the social practices they make possible. The most far-reaching changes will come from the kinds of relationships, enterprises, communities, and markets that this future infrastructure will make possible."


Also, in Firefox on OS X some of the comments are gray and others are black. Why is this?

Well how do you put a value on a place like Wall Street? It's not the number of people or the number of computers. It's what people do there and the amount of money flowing through. As someone said below, when you have this ability to datamine 18 million kids (in aggregate) then you're pretty much sitting on a mint. Every time one kid posts on another kid's wall, it's more data to feed into the system. College-aged kids are probably the most valuable demographic to marketers in general (not because college kids have the most money, but because marketers like marketing to them because it makes them feel young), and college-age kids who actually go to college are even more valuable because they have more money on average.

The average number of founders in successful startups doesn't mean much unless it is from a random sample of startups that have both succeeded and failed.

If you looked at a graph of the total dataset, what you'd see is that almost all startups with only one founder fail. So the reason the successful startups you list mostly have two founders may not be because two is the optimum number, but rather because two is the next smallest (and therefore most common) number after one. We can't tell without additional data.


If the success of your startup depends on getting a partnership with one company, you're probably doomed. Successful products are ones that create value for users, and value comes from startups. Creating a product where half the value comes from the startup and half comes from an established company usually leads to a product that's only 50% valuable.

If you don't believe me, ask Sam Altman at Loopt whether he'd still do a startup that depended on partnering with cellphone companies if he had to do it over again.

The only thing worse than pinning your chances on a big company creating the value for your product is pinning your chances on a big company providing distribution. Channels are for meeting demand, not creating it.


It's sure one hell of a sustainable competitive advantage if you have the cojones to pull it off. That being said, I'd rather spend my time thinking about how I'm going to get my users laid rather than how to appeal to the self interest of a non-rational corporate entity.

update: That is, I work for a big company and you come to me and tell me that you're going to make my company a hundred million dollars. I say, gee, that's great, if this works out then I'll get my name on the wall and maybe a small bonus. And if it doesn't then I'll get fired, I won't be able to pay the mortgage and my wife will divorce me. So whatever your question, the answer is no. To make it work without a huge reputation and network and existing relationships you need to rely on a lot of luck.

My general outlook on this is that if you read Horatio Alger, the general formula is luck, pluck, and virtue. Which is great, but what's even better is if you can minimize luck and make your bread-and-butter off just pluck and virtue. Then whatever luck comes your way is just icing on the cake.


Start the introduction by describing what your product is, in three sentences or less.

Eliminate the account creation. Don't bother making a prototype right now, just make some mockups in photoshop. It's easier to drag images around than it is to drag code around (at least if you want the code to compile).

Once you get feedback from ten or twenty people on your mockups, THEN code a prototype.


How does he sleep at night? He writes ten or eleven blog posts a day, reads half a dozen papers, dozens of blogs, writes weekly newspaper columns, and runs a VC firm. And on top of that he still reads a ton of books. Amazing.

Stupid idea: Someone should do a mashup of Google and Revver, and show related Revver videos instead of text ads next to search results. The site would actually be monetized by getting people to watch the videos.

The best employers don't require resumes, but it can still be useful to have one lying around.

Also, just because smart investors can create value for the business doesn't mean every investor has to be smart :-)


In theory couldn't one ban any OpenID below a certain pagerank? For example, my OpenID is embedded on my homepage, which has a pagerank of 6. So then could I create a Reddit clone and ban anyone with an OpenID coming from a site with a pagerank of below 4? You would probably have to accept only OpenID's from the header of index.html, and check to make sure there was only one OpenID per page. That way if you got banned for trolling then you'd have to make a new homepage and get it up to a certain pagerank before you could make a new account at the site.

Says the Harvard dropout... Do me a favor, if I ever get really rich and start to view other people only as tools to make me more money, shoot me. Gates had a few decent ideas that came out of the Aspen Institute conference a few years ago, but they're getting progressively more dumbed down and degrading over time.

Stanford is an interesting place. On one hand, it is the birthplace of the Silicon Valley school, a movement that believes the best way to measure the value of a person is by what they can do for others. Contrasted with meritocracy, what others say you can do as opposed to what you can actually do, this seems to be a more empowering and productive economic and political philosophy than anything in the history of humanity.

On the other hand, it's also the birthplace of intelligence testing and the American eugenics movement, and played a major role in creating the ideological foundations of the holocaust.

Both traditions are very much alive and kicking around there today, and what the people you talk to believe depends very much on which side of campus you're on.

It seems to be working out for the students though.


It's interesting to look at the differences between the way Dexter's doing it and the way we do it. Dexter appears to be lifting his foot straight up off the ground and then falling forward to produce the forward motion.

The way humans walk is exactly the opposite. The toes are at a different angle from the foot (when walking), so that our feet effectively look something like ___/ , with the underscores being the foot and the / being the toes. We then transition from the ___ part of the foot to the / part of the foot and push forward, and land flat footed with the other foot. For whatever speed you are going, there is a proper ratio between landing on the ___ part of the foot and pushing off the / part of the foot, and that's where balance comes from. That is, the faster the acceleration of the fall, the faster you transition from ___ to / .

So in humans, balance comes from the way one step connects to the next step, whereas Dexter appears to be treating each step as a discrete unit, where it has to attain balance at the end of one step before going on to the next step.

If you actually have to balance yourself after each individual step instead of using the next step for balance, the problem seems in some ways to be much harder.

Also, the balance problem is greatly compounded by the small steps Dexter takes. Compare this to doing lunges. When you do a lunge, you basically take a long stride forward and then sink into it, all while keeping your torso perfectly upright. This gives you a much bigger platform for stability. As terrain gets steeper, the way humans walk becomes more like a lunge for this reason.

So my guess is that taking one tiny step and then balancing is the hardest part of this problem, because you have the least tools at your disposal. For example, you can't use the next step to balance you. However, once you can do the last step of the sequence, all the preceding steps working backward from the last one get progressively easier.

I don't know anything about robotics, but as an athlete and sports physiology geek I find the problem interesting.


PageRank works almost exactly the same way as a PKI. The only difference is that instead of people signing your key to vouch that it belongs to you, they are linking to your webpage to vouch that it has quality content. PageRank can be faked, certainly, but it is difficult enough to at least significantly slow someone down. To make it more trustworthy you'd probably have to modify it to create certain webpages that were absolutely trusted, and then do some sort Kevin Bacon rank where end users were scored based on the degrees of separation. That way there is some designated starting point, rather than the whole system being based off popularity.

Excellent ideas, all very intuitive and actionable.

Also, I agree with the author that it is annoying when you have a good idea and you can't figure out if there is prior art or not. All you can really do is start calling up professors in your rolodex, but it's hard when it's something that is somewhere in between three or four different fields, but not really a part of any of them.


That makes sense. Thanks for the insight.

So you're claiming that the ideological foundation of the holocaust was not the Buck v. Bell case and the American eugenics movement? If so, please share what you know that mainstream historians don't.

The quote about getting your users laid has been one of my AIM away messages for the last two years. I believe the phrase may have also showed up in a business plan or two :-)

This sounds a lot like PG's IT Conversations interview mixed with one or two of his essays.

It's basically Digg + an ad hoc reputation system. The good news is that it will eliminate most linkspam. The bad news is that it will filter out a lot of insightful content. The systemic design rewards the people who post every single day, rather than those who post the occasional great piece. The reason is that if you only post occasionally then it's very hard to build up a following, unless you write for a techy audience who all use RSS or you make Digg or Slashdot regularly. Instead of encouraging people to speak up when they have something valuable to say, it seems to be encouraging almost the opposite. [insert joke about my comments here].

I do, however, predict that this site will have a lot of stories with really awesome headlines.


Well look at the members of the Hoover Institute: Donald Rumsfield, Condi Rice, Shelby Steele, etc.

In the same way IQ tests were used to support white chauvinism by creating an Us vs Them dynamic back then, the Soviet Union was used to create the Us vs Them dynamic during the cold war and Al Qaeda is used to create it today. It's a cheap way of drumming up nationalistic support by creating a common enemy. Whether the common enemy is black people, Jewish people, the Russians, Al Qaeda, Iran, etc., it doesn't matter, they're all used to advance the same governmental policies. The Hoover Institute is today the center of this neocon philosophy.

C.f. The Power of Nightmares: http://www.archive.org/details/ThePowerOfNightmares

Also, they receive a large amount of funding from the Bradley Institute, the same group that funds Charles Murray (author of The Bell Curve) and others who write about using IQ as part of public policy.


I actually wrote about something similar last fall, so I just uploaded it to my homepage. It was actually an assignment for a business class, and the professor's comments are pretty funny:

http://alexkrupp.com/midterm.html


Good point. I don't really have a major, I'm just whatever random classes I find interesting or useful. I'm taking classes in business, education, English, comp sci, etc. I've taken enough classes to get an Applied Economics & Management degree if I want it, but I'm pretty ambivalent between doing that and just leaving it as interdisciplinary studies on my diploma.

Also, you're right about the PG essay. I've obviously learned a lot since that experience and will not be making the same mistakes next time.


The website is actually down but here was the elevator pitch:

"Emoticomm is a digital introduction device. Our stick-of-gum sized device uses Bluetooth to connect people with similar desires. We use proven hardware and open source software.

It's a shame how many missed opportunities exist because of difficulty in initial icebreaking.

For example, imagine two strangers in an elevator with only 30 seconds to potentially establish a relationship. Our product will discretely alert them to common interests.

We're targeting venues such as conferences, trade shows, and cruiseships. Our goal is to create a more efficient social experience.

Our product is a digital icebreaker. Digital handshakes will lead to physical ones."

You can see two mockups here, one of the product and one of the GUI:

http://www.alexkrupp.com/picture_library/3Dmodel.png

http://www.alexkrupp.com/picture_library/gui.png

(The idea behind the GUI was that info in green boxes would be public, info in yellow boxes would be viewable by friends of friends, and info in red boxes would be viewable by friends only)

It was a decent idea but I guess I wasn't clued in enough to realize that I have no where near enough skills to pull off a hardware project. At least I learned a thing or two...


P.S. I just threw the business plan and marketing plan online.

http://www.alexkrupp.com/biz_plan.pdf

http://www.alexkrupp.com/marketing_plan.pdf

They actually won a couple of business plan competitions, so they're not completely terrible if you want an example. Plus maybe someone will get a good idea or two.

I also have a provisional patent on the above designs plus some new business methods relating to advertising that is going to expire in a few months... *sigh*


Here are all the notes from 2006:

http://notelab.infogami.com/startupschool2006

And here is a zipped file of the 2005 notes:

http://www.alexkrupp.com/startup_school_05_notes.zip


Exactly.

The serial entrepreneur proverb:

If you go to bat enough times you may never hit a home run, but sooner or later you're bound to get hit by a pitch and walked.


Conceptual Age: real or hype?

Software startups can run circles around big companies because of their agility and their ability to follow best practices as opposed to standard practices. What are a startup's biggest advantages in the conceptual age?

Is sensemaking purely a service industry, or will there be a thriving product market?

What is the sustainable competitive advantage in a startup that revolves around sensemaking?


I'm actually working on a similar problem to this now, not as a startup but as a long essay / short book. I'm taking a literacy class this semester, not because I want to be a teacher but because I'm really fascinated by just how illiterate our country is. 1/3 of Americans never read another book after HS for the rest of their lives. We talk about marketing to the base of the pyramid in Africa, but how about the base of the literacy pyramid in the US. You have this huge market that generally has enough money to buy books, but because of a combination of poor literacy skills and lack of interest there is nothing happening. It's not just lower class people either; my dad doesn't read very many books and he was at Davos last month. Granted he's on email and reading reports all day, but still.

I can send you my writing in a couple weeks when I at least have a coherent draft if you want.


Agreed. The study of IT traditionally ends at data. Brad Burnham actually has a really amazing post about this:

http://www.unionsquareventures.com/2007/01/whats_next.html


There's two types of jobs. Those where what you do creates value for people within the company, and those where what you do creates value for people outside the company. You only need a degree for the former.

Rule of thumb: Ask someone what their greatest accomplishment is. If what they say is relative, i.e. "I am better than someone else at ___," then chances are they aren't very good at anything.

Avoid those whose self-worth comes from comparing themselves to others, be it through degrees or GPA or money, etc. They're losers and hanging out with them will keep you from accomplishing anything in life.

The funniest thing is that investment banks hire based on GPA even though there is zero correlation between GPA and alpha, and alpha is 100% of your job performance.


Each portfolio has an expected return based on risk. The higher the risk, the higher the return has to be to justify the risk. Alpha is the difference between the expected return based on the risk of the portfolio and the actual return. So positive alpha is good, negative alpha is bad. Traders are compensated based on their alpha.

My point about the relative accomplishment thing is just that you can go through your entire life trying to beat other people at stuff, but just because you can beat someone at something doesn't mean you're making the world a better place.

Being an Olympic athlete is certainly an accomplishment, although hopefully one goes on to do stuff that benefits others. And I say that as someone who pulled a 500 meter piece on the rowing machine that was faster than ltwt Olympic standard this afternoon.


Websites tend to grow exponentially, meaning that for the first few months mainly the earlier adopter types will be the ones playing with it. Does your website currently do anything that creates value for them? If so, release even if it's buggy and unfinished. People will expect it to improve. On the other hand, if people go there and see that it doesn't solve their problems or make their life easier, they probably won't go back a second time. So if it doesn't yet solve a problem, wait until it does this.

Thanks for the link. I loved his first book, and I hadn't seen this.

This book definitely isn't beach reading, but if you've already read Howard Rheingold's Smart Mobs then this is really good for understanding mobile wireless.

Specifically, just because an idea was successful in Japan doesn't mean it will be successful in the US, because the niche it was created in was different and the people had different problems that needed solving. This book goes through each phase in the evolution of mobile wireless, from before pagers all the way through ketai. It explains exactly what problems these technologies were solving for each segment of society and details how each demographic was using them.

There is a pretty good section on dating too. :-)

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